Frescolita is a Venezuelan cola. It is very similar to red cream sodas in the United States, with a taste similar to gum. Frescolita is also used to bake in some places in Venezuela. It is marketed by The Coca-Cola Company. Its ingredients include carbonated water, sugar, sodium benzoate, citric acid, artificial color flavor.^[1] Besides Venezuela, it is available in stores that specialize in Latin American groceries in the United States and Europe.

While Coca-Cola is consumed more, it has been reported that Frescolita takes more of the general soft-drinks market of the country.^[2] Up to 45% of Coca-Cola's sales of soft drinks in Venezuela is in Hit, Frescolita and Chinotto.^[3]

References

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